stands for the year of Ford, named for the great industrialist Henry Ford who refined mass production techniques for automobiles.A drug called soma ensures that no one ever feels pain or remains unhappy, and members of every caste receive rations of the drug.Bernard goes to Tomakin, the Director, and gets the Director’s signature to enter the Reservations.The Director tells a story about how he went there twenty-five years earlier with a woman. Alphas and Betas are at the top of the system and act as the scientists, politicians, and other top minds, while Gammas, Deltas, and Epsilons are at the bottom and represent the world's industrial working class. 632, approximately seven centuries after the twentieth century. World Controllers rule the world and ensure the stability of society through the creation of a five-tiered caste system.After the babies are decanted from their bottles, they are conditioned through Neo-Pavlovian conditioning and hypnopaedia.
Helmholtz indicates that he is searching for a way of expressing something, but he still does not know what.
The World Controller of Western Europe, His Fordship Mustapha Mond appears and gives the students a lecture about the way things used to be.
Before the Utopian world order was established, he explains that people used to be parents and have children through live birth.
He was born to a woman named Linda who had been left on the Reservation nearly twenty-five years earlier.
John is anxious to learn all about the Utopian world.
Bernard has a crush on Lenina Crowne, another Alpha, and she informs the reader that he asked her to go with him to the Savage Reservations several weeks earlier.